Privacy Policy

PRIVACY POLICY

Harvest Meats, a division of Premium Brands Operating Limited Partnership (“Harvest”, “we”, “us”, or “our”) is committed to maintaining the security, confidentiality and accuracy of the personal information we collect. The purpose of this Privacy Policy is to inform our customers and other individuals we deal with (“you” or “your”) how we collect, use, disclose and protect your personal information. This Privacy Policy is not intended to describe every situation in which we collect personal information and does not apply personal information about current, future or former employees.

By submitting personal information to us or interacting with our website, you consent to the collection, use and disclosure of your personal information as described in this Privacy Policy, subject to any additional consents that may be obtained at the time of collection.

Where required by applicable law, including in relation to certain non-essential uses such as analytics or marketing activities, we will obtain your express consent before collecting or using your personal information.

What Personal Information Do We Collect?

The term “personal information” means any information about an identifiable individual (i.e. any information that, by its very nature, can identify who you are).

Examples of personal information that we may collect from you include:

• contact information such as your name, address, email address and telephone number;
• information provided when you complete forms or questionnaires;
• information provided when you participate in a promotion or contest;
• information provided otherwise through our website;
• information provided when you contact us by telephone, by mail, by email, by fax or social media;
• records of customer calls or product-related testimonials, comments, complaints or inquiries; and
• such other information we may collect with your consent or as permitted or required by law.

Personal information may also, in certain situations, include information that we collect about your device, such as your IP address and browser information or browsing data such as the website pages you have visited.

In general, you can visit our website or contact us without providing us with any personal information. There are, however, instances where we may require personal information and by refusing to provide such information, you may be prevented from accessing certain services or website features.

We limit the collection of personal information to that which is reasonably necessary to fulfill the purposes identified in this Privacy Policy. We ask that you do not provide us with more personal information than is necessary.

How Do We Collect Your Personal Information?

We collect information, including personal information, about you in various ways. For example, we collect information that you provide to us, that we collect through your use of our website or social media, and that we collect from publicly available sources or third parties.

Information You Provide to Us: We collect information, including personal information, from you when you visit us in person, when you contact us by phone, mail, fax or email, and when you interact with our website and social media accounts. For example, our website permits you to contact us directly through a form that requires your full name, city, province, postal code, and email address. We may also collect personal information when you contact us via mail, telephone or fax or when you visit one of our facilities, such as your name and contact information.

Information About Your Use of our Website: In addition to the personal information you provide to us directly, certain information may be passively collected (that is, gathered without you actively providing the information) using various technologies such as cookies, web beacons and similar technologies. Such information may include your IP address and domain you used to access our website, the type and version of web browser and operating system you are using, the number, duration and frequency of visits to our website and the website you came from and visit next. See below for more information under “Cookies and Other Tracking Technologies”.

Information From Third Party Sources: We may acquire or receive information about you from publicly and commercially available sources, as permitted by law, which we may combine with other information we receive from or about you. For example, we may receive information about you from a social media site if you interact with one of our social media accounts.

Other Information We Collect: We also may collect other information about you, your device, or your use of our website in ways that we describe to you at the point of collection or otherwise with your consent.

How Do We Use Your Personal Information?

Harvest, and our service providers on our behalf, use personal information about you including your use of our website for various purposes, including to:

• receive, verify and reply to your requests, inquiries, compliments, and complaints;
• provide customer service;
• better understand your product preferences;
• improve our website, our products and our services;
• conduct market research and analyze trends and patterns;
• display product reviews;
• conduct and administer surveys, promotions, contests, and draws;
• comply with legal and regulatory requirements;
• create Aggregate Data (as defined below) that does not allow you to be personally identified or contacted;
• manage our business, including customer relations;
• ensure the security of our website and business operations;
• detect, prevent and investigate fraud or unauthorized activity;
• meet legal, regulatory, insurance, security and operational requirements; and
• for other purposes identified to you at or before the time your personal information is collected, or with your consent.

Disclosure of Your Personal Information

Affiliates: We may disclose your personal information to our affiliates for internal administrative, management, reporting, audit and operational purposes, and to better understand customer preferences and improve our products and services. Where personal information is shared with affiliates for marketing or promotional purposes, we will do so only in accordance with applicable law and, where required, with your consent.

Business Partners: We may also share your information with business partners to provide you with services that you request. For example, if you sign up for a promotion that runs through our website but that is sponsored or co-sponsored by another company, your information may be shared with that sponsor. We are not responsible for the privacy practices of these entities and recommend you review their privacy policies carefully.

Service Providers: We may share information with companies providing services on our behalf, such as delivery services, hosting vendors, advertising service providers, data analytics companies and marketing service companies, including Google Analytics. Our service providers are given the information they need to perform their designated functions, and we do not authorize them to use or disclose personal information for their own marketing or other unrelated purposes. We use contractual or other means to ensure that our service providers provide a level of protection for personal information that is comparable to that which we provide, and that they use such information only for the purposes of providing services to us.

When Required or Permitted by Law: We may disclose your personal information as necessary to meet legal, regulatory, industry self-regulatory, insurance, audit and security requirements, and as otherwise with your consent or as permitted or required by law (including as required by applicable Canadian and foreign laws applicable to Harvest, our affiliates or our agents and service providers, and including lawful requirements to disclose personal information to government authorities in those countries).

In Connection with a Corporate Transaction: We reserve the right to transfer any information we have about you in the event that we sell or transfer all or a portion of our business or assets to a third party, such as in the event of a merger, acquisition, or in connection with a bankruptcy reorganization.

With Your Consent or at Your Direction: In addition to the sharing described in this Privacy Policy, we may share information about you with third parties whenever you consent to or direct such sharing.

Aggregate Data: We also may disclose Aggregate Data (as defined herein) to our affiliates, business partners, service providers or other third parties to describe how our customers are using our website and services.

Sale of Personal Data: We do not “sell”, as defined in applicable state laws/regulations, personal information to any third parties for monetary or other financial considerations and have not done so within the previous 12 month period from the date listed on this Privacy Policy.

Security of Your Personal Information

We maintain reasonable administrative, technical and physical safeguards designed to protect personal information in our custody or control against loss, theft, and unauthorized access, use, modification and disclosure. The nature of these safeguards varies depending on the sensitivity of the personal information. While we take reasonable steps to protect personal information, no method of transmission over the Internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

In the event of a breach of our security safeguards involving personal information, we will comply with applicable laws, which may include notifying affected individuals and relevant regulators where the breach poses a real risk of significant harm. We also maintain records of security incidents as required by law.

Storage of Your Personal Information

We retain personal information only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. When personal information is no longer required, we will securely destroy, erase, or de-identify it in accordance with our record retention practices and applicable law.

Harvest, our website and our service providers may process and store personal information in Canada and in other jurisdictions. As a result, your personal information may be accessible to law enforcement and regulatory authorities in those jurisdictions in accordance with applicable laws. By providing your personal information to us, you consent to the transfer, storage and processing of your personal information outside of your province or country of residence, in accordance with this Privacy Policy and applicable law.

Accuracy of Your Personal Information

We strive to ensure that any personal information we retain and use is as accurate, complete and up-to-date as necessary for the purposes for which we will use it. We do not routinely update personal information unless necessary for these purposes. Nonetheless, if our records regarding your personal information are inaccurate or incomplete, we will amend that information at your request. Requests for correction of your personal information should be directed to Harvest’s Privacy Officer at the address below.

Access to Your Personal Information

At your request, we will provide you with a statement explaining the extent to which we hold personal information about you, and we will explain how that information has been used or disclosed by us. You may also request access to your personal information in our custody or control. In order to verify that the information is being released to the proper individual, you may be asked to provide suitable identification or to otherwise identify yourself. We may be unable to provide access to all personal information we hold about you in certain circumstances, as permitted or required by applicable law.

Consent

Harvest collects, uses and discloses your personal information with your consent, except as permitted or required by law. Accordingly, notwithstanding the foregoing, we may be required or permitted under applicable law, statute or regulation to collect, use or disclose personal information without your consent (for example, to comply with a court order, to comply with local or federal regulations or a legally permitted inquiry by a government agency).

Consent to the collection, use and disclosure of personal information may be given in various ways. Consent can be express (for example, orally, electronically or on a form you may sign describing the intended uses and disclosures of personal information) or implied (for example, when you provide personal information necessary for a service you have requested or the purpose is obvious). Generally, by providing us with personal information, you are deemed to consent to our collection, use and disclosure of such personal information for the purposes and uses identified or described in this Privacy Policy, if applicable, or otherwise at the time of collection.

You may withdraw your consent to our collection, use and disclosure of personal information at any time, subject to contractual and legal restrictions and reasonable notice. Note that if you withdraw your consent to certain uses of your personal information, we may no longer be able to provide certain of our products or services. Note also that where we have provided or are providing products or services to you, your consent will be valid for so long as necessary to fulfil the purposes and uses described in this Privacy Policy or otherwise at the time of collection, and you may not be permitted to withdraw consent to certain necessary uses and disclosures (for example, but not limited to, maintaining reasonable business and transaction records and disclosures to Canadian and foreign government entities as required to comply with laws).

Cookies and Other Tracking Technologies

Harvest and our service providers may use various technologies such as cookies, web beacons and similar technologies to passively collect information about the users of our website and other services. This information includes IP address, browser type, internet service provider (ISP), referring/exit pages, platform type, date/time stamp, connection speed, read time, display time, and number of clicks.

“Cookies” are small files that are placed on your computer when you visit a website. Cookies may be used to store a unique identification number tied to your computer or device so that you can be recognized as the same user across one or more browsing sessions, and across one or more sites. You may set your browser to notify you when a cookie is sent or to refuse cookies altogether, but certain features of the website might not work without cookies.

“Web beacons” are a type of technology that communicates information from your device to a server. Web beacons can be embedded in online content, videos, and emails, and can allow a server to read certain types of information from your device, know when you have viewed particular content or a particular email message, determine the time and date on which you viewed the web beacon, and the IP address of your device.

This passively collected information may be aggregated by combining it with information pertaining to other individuals and “Aggregate Data” refers to personal information compiled and expressed in a summary format where no personal identifiers are included. We use Aggregate Data to compile statistics and reports for our use, to determine the characteristics of users on our website and our most popular products and services, for systems administration purposes, and to make our website easier and more convenient to use.

Some web browsers may transmit “do-not-track” signals to the websites with which the user communicates. Because of differences in how web browsers incorporate and activate this feature, it is not always clear whether users intend for these signals to be transmitted, or whether they even are aware of them. Because there currently is no industry standard concerning what, if anything, websites should do when they receive such signals, our website does not currently take action in response to these signals. If and when a final standard is established and accepted, we will reassess how to respond to these signals.

By using our website, you are considered to consent to the use of cookies and web beacons.

Children’s Privacy

Our website is not intended for use by children. We do not knowingly collect personal information from individuals who are unable to meaningfully consent to its collection under applicable law. If we become aware that we have collected personal information from such an individual without appropriate consent, we will take steps to delete that information as required by applicable law.

Links to Third-Party Sites

Our website may link to third-party websites and services that we do not operate and are outside of our control. This Privacy Policy only applies to information collected by our website. We are not responsible for the security or privacy of any information collected by other websites or other services. Please exercise caution and review the privacy statements applicable to the third-party websites and services you use.

Social Media

Social media platforms provide tools that many of our customers and consumers use and enjoy, and we include links to various social media platforms on our website. If you interact with these social media platforms through our website, your experience on those platforms will be governed by the privacy and other policies of those platforms. We encourage you to choose your privacy settings on those sites accordingly.

Your California Privacy Rights

If you are a California resident, you have certain rights over your personal information held by Harvest and its affiliates under the California Consumer Privacy Act (the “CCPA”). California residents are entitled once a year, free of charge, to request and obtain certain information regarding our disclosure, if any, of certain categories of personal information to third parties for their direct marketing purposes in the preceding calendar year.

The rights afforded to you as a California resident are as follows:

• the right to request the deletion of any personal information about you that has been collected from the you;
• the right to request disclosures regarding the collection of your personal information;
• the right to request disclosures regarding the sale of your personal information or disclosures made for a business purpose;
• the right not to be discriminated against for exercising your rights under the CCPA; and
• the right to opt-out of the sale of your personal information.

Requests to exercise the above-described rights should be directed to our Privacy Officer at the address below. Whichever way you elect to contact us, we may ask that you confirm and verify your identity.

Changes to this Privacy
Policy

We reserve the right, in our sole discretion, to change this Privacy Policy at any time. All changes will be posted to our website and will apply to any personal information collected on or after the date posted. We encourage you to check this Privacy Policy regularly for changes. Your continued use of our website or our services or your provision of personal information to use our website or our services following such changes indicates your acceptance of the revised Privacy Policy.

Contact Us

Harvest is prepared to answer any questions or concerns about this Privacy Policy and our use of personal information. If you have any questions or concerns, please contact us at:

Harvest Meats
Box 68, Yorkton, SK
Canada S3N 2V6

Email: privacy@harvestmeats.ca
Telephone: 306-783-9446
Toll Free: 1-800-667-1496
Fax: 306-783-9298

This Privacy Policy was updated on: June 1, 2026

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